E-Commerce Brands Above $25,000/month
Get More sales using our persona-aligned creative frameworks proven by over $10M in yearly ad spend.
Without Producing More Creatives, More UGC Or Implementing A “Special Ad Account Structure”
Justin Lalonde
CEO & Founder
Why Partner With Our Growth Firm?
Over $30M in Client Generated Revenue For E-Commerce Businesses On Meta, Google, and TikTok
Forget One-Side Teams. Creative-only and media-buying-only agencies alike aren’t aligned with the market’s tides… One doesn’t go without the other, they’re linked, and we get it.
Say “NO!” to too many creatives. Producing UGC & ad creatives at scale can get messy. We’re efficient - Our creatives HIT and require less testing volume than the comparable agency. And… If you want to attack Google, well, you can forget about the need for creatives at all!
Get basic, and become basically good. Too many focus on too much. Targeting, campaign structure, ad frameworks and building blocks… There’s only one thing that matters: The marketing fundamentals. We’re marketers, not simple ad buyers.
You see, simple blog posts from Meta show their intentions with their platform:
In September 2022: They recommended account simplification, the use of Advantage+ campaigns, and a targeting focus on creative concepts.
In April 2023: They updated the above and changed their terminology to “Automation” and “Creative differentiation”.
In September 2023: They recommend you go broad FIRST on a new account, and to only use demographics or geographics as targeting.
The problem is: We’re generations deep.
Generations deep of media buyers, agencies and marketers telling you to: Test audiences, rework your campaign structure, try lookalikes, interest stacks, narrowed interests…
Whereas the answer lies right in front of you already.
At scale… Which is the single biggest problem brands encounter?
Creative fatigue.
They simply can’t output enough ads to satiate their audience. And now, by forcing you to go broader, ad platforms are clearly telling you to focus your energy on creative concepts.
Sooo… Every agency starts to offer you ad creatives or UGC.
Suddenly, everyone became an expert at creating ads…
And this now left most of you with two bad options:
Either move forward with a “media buying” agency that goes against the ad platforms’ recommendations, and hides behind “audience testing” to prove they’re actually doing something to your business
Or go with a “creative agency” that hires D-grade content creators with little to no structure given around your ads’ creation, leaving you with poor performance and off-branding ads.
Marketing is simple - It’s a psychological process.
For this, let’s go back to the 50s and 60s…
The era where master copywriters like Eugene Schwartz or David Ogilvy thrived.
Some of the most successful advertising campaigns came out of this era, like the infamous Rolls Royce ad or the lowkey but feisty newspaper ads written by Schwartz.
Today, the average agency is a tool expert rather than a marketing savant.
They know how to use Facebook, TikTok or Google.
They understand roughly how to read data from the ads manager, Triple Whale or Shopify.
But they don’t understand the backbone of it all.
And so, we’ve created Creative Strategy AI, marketing fundamentals supercharged by OpenAI technology.
And here’s why this process delivers on average a 25% conversion lift.
It aligns principles of effective advertising with your customers’ persona and your product’s features to deliver high-converting ad creatives.
It allows us to leverage your existing customer data or competitors’ data to build out persona profiles, ensuring your ads speak to the right audience.
Then, it looks through your products, mission statement, social media posts, customer reviews, and constructs a clear product, collection and brand outline, listing out all unique features that make your brand stand out.
Finally, through utilizing timeless marketing fundamentals and leveraging consumer psychology concepts, with CreativeStrategy.ai, we will craft ad copy, headlines, and most importantly, unique creative concepts and scripts tailored to your ideal clients only.
Less becomes more.
Every new ad you produce seems to be getting picked up by the algorithm.
CAC goes down.
Budgets go up.
And you now gain the space, and peace of mind, allowing you to explore Google Ads further.
None of your competitors leverage YouTube Short Ads and barely 1 out of 4 actively runs and manages their Google Ads.
That leaves you with a blue ocean of high-intent customers wanting to buy your products today.
Meta, TikTok and YouTube Short Ads create intent.
Google captures it.
We implement our CreativeStrategy.ai system into your business, completely done for you, and yet again, if you don’t profit on a given month, we’ll refund you our fees.
what we help you with
01
Paid Media Management
Benefit from full paid advertising management on Meta,
Google & TikTok. Including, but not limited to:
We manage media buying, copy, creative & strategy to
help you profitably scale to $1M+ ad months.
Marketing Strategy & Media Buying
Google keywords analysis & research
Copywriting
Scaling
Optimization
Reporting
02
Performance Creatives: Statics & Videos
Our Creative Editing team produces over 2,500 ad assets every year for our clients!
From content-repurposing using Al tools like ElevenLabs, Arcads, HeyGen or IdeoGram... To creating new static, gif and carousel-like ad creatives, we'll always do it with a direct reDividersponse focus.
03
Performance Creatives: User
Generated Content
We'll deliver conversion-tested UGC that lowers CAC and increases trust in 3 seconds flat.
We also can setup "whitelisted" ad campaigns, ran under the creator's name to boost ad performances.
Or you're founder-led? We'll work with you, to write you ad scripts and coach you through the ad recording process.
04
Performance Creatives:
Statics & Videos
Our Creative Editing team produces over 2,500 adassets every year for our clients!
From content-repurposing using Al tools like ElevenLabs, Arcads, HeyGen or IdeoGram... To creating new static, gif and carousel-like ad creatives, we'll always do it with a direct-reDividersponse focus.
Who we’ve Helped
How This Toy Ecom Brand Made $1M In 7 Weeks | AdEngine Client Interview
How This Fashion Brand Made $500k In 3 Months With Facebook Ads
My Process For Making $100,000 A Day With Facebook Ads
Scaling Local Events to $7K/Day With Ads | Ozzy Saritas' Client Interview
I Scaled a Brand from $70k/Month to $210k/Month in 13 Months (4x ROAS)
How I Increased An E-Com Brand Revenue By $30K In 30 Days With Ads
$781,000 In 30 Days At A 3.72x ROAS With Facebook Ads
How I Increased An E-Com Brand Revenue By $30K In 30 Days With Ads
Meet The Founder, Justin Lalonde
Justin Lalonde is a Meta & Google Certified Badged Partner with over 9 years of experience. Justin runs PaidAdvertising.com where they actively managed over $9.6M a year in ad spend and generate north of $30M for their DTC eCommerce clients.
We've worked with +70 ecom businesses and have consulted with more than 100 business owners to help simplify their paid ads processes.
Justin has partnered with Iman Gadzhi of Educate, the #1 education company for agencies and aspiring marketers, to create their latest flagship online marketing program called "Ad Architect", currently enrolling 10s of thousands of students.
He is now recognized as the "Media Buying & Delivery Expert" of Educate.
Justin has amassed an online following of over +100,000 amazing subscribers across all social channels, and is most notably known for posting +1,000 paid ads and e-commerce educational videos on YouTube.
This has allowed him to work and partner with the likes of Triple Whale, Replo, MotionApp, Insense, Foreplay and Atria.
PaidAdvertising.com was recognized as a "Gold Triple Whale Partner" in 2021 and rapidly grew as one of their top affiliates.
If you're looking to hire a Meta, Google, TikTok Ads or Creative marketing agency for your eCommerce brand, email me at: [email protected] or schedule a call below.
gOT qUESTION?
WHAT ARE YOUR PRICES?
This is what we have our call for! It'll totally depend on what type of service we end up suggesting you after discussing with the team. Although, we work entirely performance-based through our performance billing and risk-reversal guarantee.
WHAT PLATFORMS DO YOU WORK WITH?
We help our clients achieve omnipresence through Facebook Ads, Instagram Ads, TikTok Ads and Google Ads.
HOW WILL YOU BE DIFFERENT THAN OUR CURRENT AGENCY?
Well, if you're reading this, there must be a reason. We won't promise you the world unlike other agencies, but we'll guarantee you results, period. Book your quick demo to see if we're a fit!
I SHOULD SIMPLY HIRE SOMEONE IN-HOUSE INSTEAD...
We've partnered with brands that had an entire marketing department. The more brains, the better. We make the most out of your team, and resources to combine them with our processes to truly help you reach your next target.
DO YOU OFFER FREE TRIALS?
As you can see by our many case studies and client interviews, our results speak for themselves. Though, we're entirely performance-based, so no results = no fees to pay.
WHERE ARE YOUR CASE STUDIES?
We invite you to watch our above case study video or visit our YouTube channel to watch some of our client interviews & testimonials.
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